Are you looking for a content writer? Someone who can attract and satisfy your audience with his/her effective content writing skills? To raise your website’s ranking on Google you need more audience and to attract them, you need a fantastic Content Writing Service Company that matches your requirements.
There are oceans of Content Writing companies in the market but you need to find the one who is right for you. Choosing one from a heap is a gruelling and challenging job, that’s why we’re here to make it easier.
Here are some of the things you should care about while choosing the perfect Content Writing Company for you:
· Specific Requirement
Before short listing any company, you need to draft a very specific and particular content requirement. It must be specific in terms of the type of content you want in a particular niche you may mention whether the profit is ongoing or coming up soon along with the duration of the contract would be signing with them.
Such a specific job description will shortlist the number of companies approaching you, and you won’t be wasting your time asking them their specialization or if they are ready to sign a specific duration of the contract.
· Type of contents
Even after getting a shortlisted approach, you will find a lot of companies who don’t have specialization in the type of content you want. Interact with them and ask if they are confident and skilled enough to do your work.
There are some companies that offer all types of work but might not be having specialization in the content you want. Try to shortlist those who particularly write in the type that matches with yours. It might be a blog or a product description or a creative copy or any other one.
· Experience in your domain
After short listing according to the type of content focus on the domain. Ask for their experience in your industry, whether they have worked before. Remember that, if a company has done amazing work in a lifestyle niche it does not necessarily be amazing in technical niche too. If they don’t have enough experience there are chances that the content created would be superficial instead of having in-depth knowledge. Don’t shortlist easily ask a few questions regarding your industry, whether they know who your target audience is, figure out if you both are on the same page.
· Past Performance
Ask for the sample of work in your domain. If they have a good experience, then they must be having a portfolio. Go through it. They might have published their content on Social Media
Check yourself, don’t rely on the comments only. It might not be having the right audience at social media platforms in their portfolio. Review it yourself whether you feel like reading to check the engagement of the content.
· Reviews
Their portfolio or samples will tell you the quality of their work but it won’t tell you how they are to work with. Go through the review of their past clients. Analyze their experience of how easy and reliable they were to work with. If possible anyhow, try to contact their clients and ask how it was to work with them and if they are looking forward to working with them again. If the answer is yes, it’s a good sign, prioritize
· Trial
Now that you have only a few companies left, ask for their trial policy. This works differently with different companies. Some would give you a free trial, some will be paid. Some companies will let you pay them only if you like their work. This would be a great way to experience how it is to work with them and if their specialization works for you, or if they are able to capture the attention of your audience as the produced content would be customized for you.
· Revision Policy
There is a good chance that their written content would need a revision or a correction. Ask them about their revision policy. While some would do it free of charge, there are some who charge extra as it consumes their time. Also, their turnaround time for corrected content differs. Some also have time limits to ask for revisions. All of these policies are fair enough but don’t be a fool by not asking about their policy for a smooth run.
· Finalized Content
The reason behind hiring a content writing company to create content for you is that they are professionals and time saver. Now, if the company produces content and sends it to you without proofreading and editing, you will need to do it by yourself which is not at all tolerable. You must always ask them for finalized, edited, and proofread content. Multiple revisions are as must. Many companies have a separate team for fact-checking and plagiarism-free and formatted content. The best company is the one who gives you all-set-to-publish content.
· Deadlines
Now, this is crucial if you work to stern deadlines. It is important that your work is not getting affected by theirs and to be on the same page, they will need to stick to your deadlines. Tell them how often you need their work in a week or a month. Interact with them to know if they have enough time for your project and can deliver it on-time.
Wrapping Up
I won’t say that all these tips will make your work a piece of cake but it will definitely make it easier and time-saver. Now that you know what you must be clear of while hiring a content writing services company, here is a quick tip:
Know if they understand your format of work and have that writing style to attract your audience and make them stick to it. Try to find out if their writing style will be helpful to you in the future so that you don’t end up performing the same process again and again in search of the right company for you.